Certificate of completion
Madhu DESAI
Completed: Tuesday, 18 October 2022
This certifies that Madhu DESAI has successfully completed the DIGITAL MARKSTRAT business simulation.
Key achievements include:
  • Blending digital & traditional marketing strategy towards a common goal
  • Segmenting, targeting & positioning a brand portfolio
  • Managing digital marketing as a profit center
  • Overseeing research & development
  • Implementing sales & distribution strategies
This simulation challenges participants’ knowledge under realistic market conditions, in a high-pressure environment.
Congratulations on this accomplishment!
Instructor
Valérie Barbat
Institution
KEDGE Business School - Bordeaux